Privacy Statement

Bell Racing USA LLC respects your right to privacy and it is a matter of great importance. We are committed to implementing the procedures and technology necessary to safeguard your information.

Bell Racing USA LLC collects personal information necessary for completing a purchase transaction including your name, address, telephone number, e-mail address and payment information. Bell Racing USA LLC also provides the opportunity for customers to opt-in to receive additional e-mails with information regarding Bell Racing products. Any information collected on the Bell Racing USA site will be kept strictly confidential and will not be sold or disclosed to other parties.

Please contact us at 800-237-2700 or e-mail if you have any questions or need additional information.

Privacy Policy

Personal Information

When you interact with us, we automatically receive and store certain types of information, such as the content you view, the date and time that you view this content, the products you purchase, or your location information associated with your IP address. We use the information we collect to serve you more relevant advertisements (referred to as "Retargeting"). This is statistical information used to monitor the usage of our website and for advertising purposes. This information does not include personal information.


As you browse, advertising cookies will be placed on your computer so that we can understand what you are interested in. Our display advertising partner, AdRoll, then enables us to present you with retargeting advertising on other sites based on your previous interaction with The techniques our partners employ do not collect personal information such as your name, email address, postal address or telephone number. You can visit this page to opt out of AdRoll and their partners' targeted advertising.


We implement a secure processing server on our site when collecting information to ensure a high level of security for your personal information entered such as bank details and credit card information.